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About the awards

World Rum Awards 2020 Open For Entries

The World Rum Awards are the global awards selecting the very best in all internationally recognised styles of rum.

Every entrant receives…
  • A personalized World Rum Awards tasting note
  • Invitation to the World Rum Awards final round tasting in London

    Winners receive…
  • Extensive coverage on World Rum Awards.com
  • High resolution logos
  • International, regional and national coverage targeting rums consumers and trade buyers
  • Boxed set: inclusion in the World rum Awards boxed set, featuring the winners
  • Point of sale materials including: stickers and collarets with your award in corporate collars
  • All country and world winners are featured in the annual Best Spirits publication

    Medals, Certificates and Trophies receive…
  • Medal, certificate and logo pack
  • Country certificate and logo pack
  • World Style certificate and logo pack
  • World’s Best Trophies, certificate and logo pack

    Taste categories

    Flavoured
    Spiced
    Cachaça
    Are taken as being distillates produced from sugarcane juice that has been fresh-pressed and not treated in any way or form. Distillation using pot still or traditional column stills is assumed.

    Unaged

    5 Years & under

    6 to 10 Years old

    11 Years & older

    Solera

    Solera / Average Age
    Pot Still
    Refers to batch distillation only. Still modifications such as extra rectification plates (sometimes known as column sections) are included in this category

    Unaged

    5 Years & under

    6 to 10 Years old

    11 Years & older

    Solera

    Solera / Average Age
    Column Still
    Can include single column, twin or multi column systems and refers to a continuous distillation set up.

    Unaged

    5 Years & under

    6 to 10 Years old

    11 Years & older

    Solera

    Solera / Average Age
    Pot & Column Still
    Refers to a blend of distillation types, irrespective of the proportions.

    Unaged

    5 Years & under

    6 to 10 Years old

    11 Years & older

    Solera

    Solera / Average Age
    Agricole

    Unaged

    5 Years & under

    6 to 10 Years old

    11 Years & older

    Solera

    Solera / Average Age

    Design categories

    Label design
    This includes all aspects of on-bottle brand/product communication, including the application of any direct printing onto bottle, capsule or closure, as well as paper and film labels and sleeves. The pack will be judged on the overall design and quality of materials, print, decoration and application.
    Presentation
    This applies to the secondary, outer, presentation packaging, such as cartons, boxes, cases, plinths, chests etc. The presentation will be judged on the overall effect with the bottle in place.
    Travel retail exclusive
    Packaging created specifically for sale in the duty-free / travel retail market
    Limited edition
    This category applies to pack designs where the number produced was limited, such as for a special production, occasion or season.
    New launch
    Packaging for a new product launched after February 1, 2019.
    Brand design
    This is a packaging design that carries through and unites a range or ‘family’ of different products from one producer or brand.

    The judging process

    TASTE

    The taste judging is held in three rounds.

    Round 1
    Each rum is tasted in its relevant style to identify and select the style winners. Judges making up the World rum Awards panel include international, leading journalists, specialist drinks retailers and industry experts.

    Round 2
    Style winners are tasted against each other to identify the ‘Best’ rum in each category.

    Round 3
    The ‘Best’ rum in each category are then tasted against each other one last time to select the World’s Best rum. Judges at this stage include those in Round 1 and 2 to whom are added a panel of leading distillers and experts from the rum industry.

    DESIGN
    All DESIGN judging is conducted by a panel of leading international design experts.

    Please send 3 bottles. If you have entered only in design, please only send 2 bottles.

    Shipping

    For any enquiries regarding your shipments, please contact
    info@worlddrinksawards.com Anita Ujszaszi

    Rates

    Entry fees

     1 entry2 entries3 entries4+ entries
    Sterling
    Taste & Design£245 + VAT each£235 + VAT each£225 + VAT each£215 + VAT each
    Design£169 + VAT each£164 + VAT each£159 + VAT each£154 + VAT each
    Taste or Design£169 + VAT each£164 + VAT each£159 + VAT each£154 + VAT each
    Euro
    Taste & Design€315 each€305 each€295 each€285 each
    Design€210 each€205 each€200 each€195 each
    Taste or Design€210 each€205 each€200 each€195 each
    USD
    Taste & Design$410 each$395 each$380 each$365 each
    Design$280 each$270 each$260 each$250 each
    Taste or Design$280 each$270 each$260 each$250 each
    Canadian Dollar
    Taste & Design$460 each$445 each$430 each$415 each
    Design$320 each$310 each$300 each$290 each
    Taste or Design$320 each$310 each$300 each$290 each

    Terms & conditions

    All must be made online.
  • Entries are only accepted on a completed online entry form with the appropriate entry fee.
  • Any entry form which arrives incomplete, late or illegible and any product which is late or damaged may be deemed invalid.
  • If an entry is withdrawn by the due date or disqualified, the entry fee will be returned subject to an administration charge of 50% of the entry fee. Products will be retained by the Organiser.
  • The judges’ decision on all matters is final.
  • The Organisers may, at their discretion, refuse to accept an entry.
  • The Organisers may alter the closing date for the awards, place an entry in the most appropriate style, rule that an entry may not compete or is ineligible to compete, or alter the date, time or place on or at which the awards are scheduled to take place.
  • The Chair of Judges has the power to disqualify any entry not deemed as meeting the entry criteria.
  • These rules are governed by the laws of the UK.
  • Please note: bottles will not be returned.
  • Our policy on unreturned bottles is as follows:
  • Opened bottles may be poured at trade and consumer events to promote the individual brand
  • Closed bottles may be distributed to individual charities on a case by basis, or presented for auction, all proceeds going to charity.
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